about
My journey began as a digital clinical consultant, where I discovered my love for creating impactful user experiences. This passion led me to transition into UX/UI and Product Design, where I can truly make a difference.

Throughout my career, I've worked across several sectors, but has been my specialty since the beginning. I thrive on the challenge of designing solutions that help people reclaim time for their offline activities.

Based in Lisbon, Portugal, I enjoy an active lifestyle that includes working out, hiking, exploring the vibrant culture around me, interacting with friends and meeting new people, all of which continually inspire my approach to design.
What I do

Product Design

In product design, I aim to create user-centric solutions aligned with business goals. This involves exploring opportunities, designing and implementing products, and iterating based on feedback and market insights.

Design Strategy

My design process begins with a strategic foundation, aligning design goals with business objectives to ensure the product meets requirements and enhances user experience.

User Experience

My approach to User Experience (UX) design focuses on understanding users' needs to create intuitive and engaging products. I prioritize usability, ensuring seamless interactions that enhance user satisfaction and meet business objectives.

User Interface

In my User Interface (UI) design process, I blend creativity with an understanding of user needs and visual design principles to create interfaces that are visually appealing, intuitive, and easy to use, resulting in a smooth user experience.
Experience

Lead Product Designer at Indigo
Jul 2020 – Jun 2024

Led the design of digital healthcare products, successfully managing a design team and fostering a collaborative environment to achieve project goals.

Product Designer at Major
Dec 2017 – Jun 2020

Designed and developed digital products for a variety of clients, ranging from small startups to large enterprises.

UX Designer at Outsystems
Oct 2016 – Nov 2017

Led the UX design for a major healthcare project deployed across multiple hospitals in Kuwait.

Product Analyst at Siemens Healthcare
Apr 2014 – Sep 2015

Handled functional specification, prototyping, and customer management for digital healthcare product development.

IT Consultant at Siemens Healthcare
Nov 2006 – Apr 2014

Conducted healthcare digital transformation projects, including requirements analysis, process optimisation, solution development, implementation, and user training.
Education

Digital Experience Design post-graduation

Faculty of Fine Arts, University of Lisbon / 2015-2016

Design degree

Faculty of Architecture, University of Lisbon / 2009-2012

Chemical Engineering degree

School of Science and Technology, NOVA University of Lisbon / 2000-2006